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BOOK-SHARINGStorytelling inOrganizationsJohn Seely BrownBusiness &

Storytelling in Organizations

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2005 EN Business & Economics
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"Storytelling in Organizations" studies how four busy executives found themselves using storytelling to understanding and managing organizations. The authors describe their own experiences working on knowledge management, change management, and innovation strategies in such organizations as Xerox, the World Bank, and IBM. (Description from external book data)

listed in Business & Economics | 6 similar books linked from this page.

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