Audible Trade

Audible allows users to send audible books to other users.
You can only receive a book once per audible account.

Check out the free trial month, if you don't have an audible account yet

Also remember "sharing is caring". People are more likely to share their books with you if you offer yours as well.

Book Trade

Please remember "sharing is caring". People are more likely to share their books with you if you offer many books yourself as well.

Not enough tokens

I'm sorry but you do not have enough tokens to trade, yet. Please trade your books with others first in order to request this book.

Request Book for Free

Markenadäquate Gestaltung von

Markenadäquate Gestaltung von Live Communication-Instrumenten

Name: Markenadäquate Gestaltung von Live Communication-Instrumenten
Availability: InStock
Author: Beatrice Ermer
ISBN: 9783658048112

From Beatrice Ermer

Book Information

Released: 2014-04-30
Pages: 388
Language: de
ISBN-10:3658048115
ISBN-13:9783658048112
Category:Business & Economics

Description

Markenaufbau zur Wettbewerbsdifferenzierung hat in den letzten Jahren auch in BtoB-Märkten an Bedeutung gewonnen. Ein besonderer Stellenwert hierfür kommt den Instrumenten der Live Communication zu. Vor dem Hintergrund des identitätsbasierten Markenmanagements untersucht Beatrice Ermer die markenadäquate visuelle Gestaltung von Messeauftritten. Sie zeigt, welche Elemente der Messestandgestaltung besonders aufmerksamkeitsstark sind, welche Besonderheiten das Blickverhalten kennzeichnen und dass die markenadäquate Gestaltung eines Messeauftritts die Wahrnehmung bestimmter Markeneigenschaften beeinflusst. (Source: Google Books API)

Rate/Setting

Offers

Only Offers/Searches from registered users with name will be displayed.
Offers are deleted if the user was inactive for too long.

* Affiliate-Link:

Some offers are free only for a short period of time. Please check out if the buy price is indeed 0€. Non free offers will be removed after some time.

Book-Sharing 2026 - Impressum | Datenschutz