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Management-Konzepte für die Ne

Management-Konzepte für die New Economy

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Book Information

  • Released:
  • Pages: 320
  • Language: de
  • ISBN-10:3540431969
  • ISBN-13:9783540431961
  • Category:Business & Economics

Description

Im Mittelpunkt des Buches steht die New Economy. ZunAchst erfolgt eine Abgrenzung von der Old Economy, dann werden Management-Konzepte fA1/4r die New Economy in den Bereichen Management Education, Corporate Strategy, Marketing-Management, Finance, Operations Management und Management Information Systems erarbeitet. Die Autoren des Bandes sind erfahrene Fachvertreter aus Europa und den USA. (Source: Google Books API)

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